To find out, we interviewed 136 U.S. CEOs, presidents and other C-suite executives in October 2020. These leaders were sampled from small to large organizations across multiple industries.* They told us how they are adjusting and evaluating their operations, and we’ve analyzed those responses to share their lessons.
- What leaders found to be the biggest obstacle to enterprise strategy success, despite their efforts to keep moving toward their goals.
- How leaders addressed fragmented communication across the enterprise.
- Where leaders directed additional resources in their communication planning and strategy, and effectively transformed their campaigns.
- Actionable tips to incorporate into your 2021 strategic plan and communication tactics to implement today.